I designed and wrote this large-format banner for Alpen’s presence at industry trade shows, including Greenbuild and PhiusCon. The goal was to communicate Alpen’s sustainability leadership and high-performance window technology in a clear, visually engaging way that stood out in a crowded event space.

I developed the messaging hierarchy and copy from scratch to emphasize Alpen’s thin-glass innovation, Passive House certifications, and U.S. made quality. I also handled the full graphic design, layout, and vendor coordination for production - ensuring color accuracy, readability at scale, and consistency with Alpen’s broader marketing materials.

The final banner successfully positioned Alpen as a technology-forward, sustainability-driven brand, drawing strong booth engagement and reinforcing the company’s credibility.